Connecting people with spaces and places
View our work
Connecting people
with spaces and places

Latest updates and insights

 
Milan Highlights! - Connecting people with spaces and places
We met the team at Tecne...

Milan Highlights!

 
Last week, we attended What Design Can Do Live! - Connecting people with spaces and places
"Together we explored how creative activism can be a powerful tool for disruption"

Last week, we attended What Design Can Do Live!

 
Now that summer is here..... - Connecting people with spaces and places
We're enjoying our office on the canals a lot more :)

Now that summer is here.....

 
Wander through the Hortus, Leiden with us... - Connecting people with spaces and places
In late May, we attended an opening at the Hortus Leiden.

Wander through the Hortus, Leiden with us...

 
Wayfinding in Harare, Zimbabwe - Connecting people with spaces and places
How do people find their way in Harare?

Wayfinding in Harare, Zimbabwe

 
Nominated for the Amsterdam Business Awards! - Connecting people with spaces and places
We are thrilled to announce that we were...

Nominated for the Amsterdam Business Awards!

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We are wayfinding experts
empowering millions of people to move confidently and fluently.

 

For the past 37 years, we have been part of peoples’ journeys through airports, hospitals, and museums, across cities, campuses, and parks. 

From our studios in Amsterdam and New York, we collaborate with the world’s best architects, designers, and experts to create identity and connection through wayfinding.

By integrating Orientation, Navigation, and Experience we design user-centric wayfinding strategies that truly connect people with spaces and places.

 
About us   Contact
Who we are
 

Founded on a mission to make things better.

For 35 years, we have designed visual information to move millions confidently and fluently through airports, museums, hospitals, and campuses. As an interdisciplinary design agency, we’re developing cutting-edge solutions on the brink of information and spatial design.

Our creative collective consists of highly skilled wayfinding designers with backgrounds in Architecture, Digital, Industrial design, Psychology, UX, and Graphic design who see themselves as the ambassadors of the user.

Find out more About us ›

What we do
 

We develop wayfinding solutions for a wide range of clients.

We combine creative thinking with a strong analytical mindset and integrate spatial insights, psychology, and data into elegant wayfinding systems. Our deliverables include data, spatial analytics, user mapping, journey creation, identity concepts, and cutting-edge information systems.

Discover our Projects ›

How we do it
 

From strategy to wayfinding
Every wayfinding solution starts with a clear-cut strategy founded on our ONE principle. We define the roles of spatial Orientation, Navigational information, and Experience-based elements to create an identity through wayfinding.

From design to solution
We develop wayfinding interventions that truly connect people with spaces and places. We create user-centric guiding systems by orchestrating tools such as architectural flows, user journeys, and cutting-edge information design. Contextual, connecting, consistent and clear.

Read more about our Approach ›

Where we do it
 

Our wayfinding expertise spans four domains.

Urban, Mobility, Culture, and Healthcare. These environments and their dynamics pose unique challenges to users and their journeys. It is our job to tailor our holistic wayfinding approach to the needs of users within these domains.

In high-traffic environments such as airports or train stations, clarity and consistency are essential. In environments where health and well-being are the highest priority, we balance wayfinding with light, color, and architecture to create healing and empathetic journeys. In museums and parks, we focus on experience by creating an identity through wayfinding.

 

Let's talk wayfinding.

 

Great solutions begin by asking the right questions. Together, we can define your project ambitions and make meaningful change.

 
Contact us